Quality and cold chain

Fresh means the cold chain never breaks.

Every step between the abattoir and your counter is planned to keep the meat at the right temperature and fully traceable.

The journey

Four steps, one temperature

  1. Sourced

    Halal slaughter at approved abattoirs in Kenya, Tanzania, Ethiopia and Pakistan.

  2. Flown in

    Chilled carcasses travel by air freight and land in Dubai within days of slaughter.

  3. Received

    Every consignment is checked, weighed and moved straight into cold storage.

    0 to 4 °C
  4. Delivered

    Refrigerated delivery to your shop, kitchen or warehouse.

Our checks

What we check on every consignment

Origin label

Each carcass arrives labelled with its abattoir and slaughter date, so you know where it came from.

Weight on receipt

We weigh every consignment on arrival and invoice on that weight.

Temperature

Meat moves straight from the aircraft to cold storage and stays chilled until delivery.

Origin label on a carcass
Traceability

Every carcass can be traced

The label on each carcass carries the exporter, the abattoir and the slaughter date. We keep these records for every delivery we make.

If you ever need to trace a delivery, call us with the invoice number and we will tell you where it came from.

Fresh stock lands every week. Ask for today's prices.